Mrs. Obama, the wife of former President Barack Obama, has long been well known for her commitment to boost health and wellness.

Steph and Ayesha pose during All-Star weekend in FebruaryCredit: Getty

2Michelle Obama is passionate about this projectCredit: Getty

And she has co-founded PLEZi Nutrition, a company that aims to improve standards for the production and marketing of children’s food across the United States.

It’s obviously a mission that inspires Steph Curry and his wife, the distinguished chef and author Ayesha Curry.

“We’re so excited to welcome Stephen and Ayesha Curry to the PLEZi Nutrition family,” Mrs. Obama said.

“They are true role models. They’re extraordinary at what they do and how they go about their work – with creativity, integrity, and a whole lot of fun.

“Their commitment to bettering the lives of children and their dedication to promoting healthy lifestyles align perfectly with our vision for PLEZi Nutrition.

“We can’t wait to team up with them to inspire the next generation toward healthier choices.”

Steph Curry has established himself as an all-time NBA great in a quite brilliant career.

He has been with the Golden State Warriors for all his 15 years in the league.

The superstar has four times helped the Warriors to win the NBA title.

Steph spoke to Forbes about his main reasons for joining forces with PLEZi.

“As a father and professional athlete, I know how impactful good nutrition can be, on and off the court,” he said.

“PLEZi Nutrition’s commitment to making nutrition accessible and fun really resonates with me.”

Ayesha also spoke about why she’d like an improvement in standards in nutrition.

“We were floored by the stats. Kids are consuming way too much added sugar – on average, 53 pounds of added sugar per year,” she said.

“Kids deserve better, and we wanted to be a part of that positive change.

“But ultimately getting kids excited about a healthier option is always going to come down to taste, and that’s what sealed it for us in supporting PLEZi.

“It really hits the sweet spot for our family, no pun intended – our kids really love it, so it was an easy choice.”

Steph and Ayesha welcomed a fourth child earlier this year.

The couple revealed their newly-born son’s name is Caius Chai.

“He’s doing great and we are finally settling in at home as a family of 6! So grateful!” they said.